Design & branding

Logo & Brand Kit

A logo and everything you need to use it the same way everywhere.

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Logo & Brand Kit by WOGLOBAL

Why people order this

A logo on its own is only the start. Without set colours, fonts and ready-made pieces, every post, card and sign ends up a little different, and the business looks less established than it is. A brand kit gives you the logo plus everything you need to use it the same way every time.

Good for

  • A new business that wants to look the same everywhere from day one.
  • An owner whose logo, colours and fonts change from one flyer or post to the next.
  • Anyone who keeps getting asked by printers and designers for "the brand files".

What's included

A short questionnaire about your business, customers and the styles you like.
Three first logo ideas, then two rounds of changes on the one you choose.
Full colour, one colour and white versions of the logo.
A colour palette with codes for screen and print.
A font pairing for headings and text, with free alternatives where needed.
Profile pictures and cover images for your main social media accounts.
A business card design, ready to send to a printer.
An email signature that works in common email apps.
A one-page brand guide (PDF) bringing it all together.

Not included

  • Printing business cards or signs.
  • Trademark searches or registration. Ask a trademark professional before you register.
  • Paid font licences, if a chosen font needs one.
  • Packaging, signage or vehicle designs. These can be quoted.
  • A full multi-page brand book.

What you get

Your logo in SVG, PNG and PDF, in colour, one colour and white.
Social profile pictures and cover images.
A print-ready business card design (PDF).
An email signature with set-up notes.
A one-page brand guide (PDF) with colours, fonts and logo use.

About this service

Everything Logo Design includes, plus the pieces that make your business look the same everywhere: a colour palette, a font pairing, social media profile pictures and covers, a business card and an email signature.

It all comes together in a one-page brand guide, so anyone making something for you knows which logo, colours and fonts to use.

How it works

How the work runs

Delivered within 10 working days of payment and your completed questionnaire, depending on how quickly you reply to each round.

1

Questionnaire

Day 1: you answer a few questions and share examples you like.

2

Logo

You get three first ideas and we make up to two rounds of changes on your choice.

3

Kit

We build the palette, fonts, social images, business card and email signature.

4

Hand over

You get every file and the one-page brand guide.

What we need from you

  • Your business name exactly as it should appear, and any tagline.
  • A few brands you like, and some you do not.
  • Any colours you want to use or avoid.
  • The social media accounts you use, and the details for your business card and email signature.
Questions

Good to know before you order

Do I own everything?

Yes. Once paid, the logo and all kit files are yours to use anywhere.

I already have a logo. Can I just get the rest?

Yes, if your logo files are good quality. Tell us when you order and we will quote the kit without the logo work.

Which file do I send to a printer?

Usually the PDF or SVG. Both stay sharp at any size.

Can you set up the email signature for me?

We send it with simple set-up notes. If you would like us to add it for you, we can do that in a short session.

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